Category-exclusive placements
Only one business per category features in the edition. Once a category is reserved, it will not be offered to a direct competitor in that guide. You are the only one of your kind on that page.
Cheshire East · SK9
Alderley Edge leaflet advertising
The Local Edition's first edition is planned for Alderley Edge — a premium local guide distributed to carefully selected households in and around the village, featuring one business per category and QR-tracked response pages to help advertisers understand campaign response.
Why businesses want to reach
Alderley Edge households
Alderley Edge is one of the most recognisable residential addresses in Cheshire East. The village itself sits within the SK9 postcode, alongside Wilmslow, and is characterised by a high proportion of owner-occupier households, established family homes and properties that attract buyers from across the region. For businesses in home, lifestyle and professional services, this profile makes Alderley Edge a natural target area.
London Road, the main retail strip through the village, is home to independent restaurants, boutique retailers and professional service firms — reflecting the local appetite for higher-value offers. Many businesses based in Manchester, Macclesfield or wider Cheshire already target the Alderley Edge area specifically because of the household profile and the density of relevant potential customers within a compact postcode.
Local advertising in Alderley Edge tends to work best when it reflects the character of the area — premium, considered, relevant. A carefully designed print guide, delivered to a specific list of households rather than blanketed across a postcode, sits more comfortably with that culture than a high-volume generic leaflet drop. That is the proposition The Local Edition is built around.
The SK9 postcode covers Alderley Edge village, the surrounding residential streets, and borders with Wilmslow and parts of the Macclesfield Forest edge. When the Alderley Edge edition proceeds, household selection will be based on available demographic and property data to identify the most relevant delivery areas within that geography.
What the Alderley Edge edition contains
The Alderley Edge edition of The Local Edition is a premium, small-format print guide — not a generic flyer or postcard. It is currently in planning, and will proceed once a viable mix of business categories has registered interest.
Data-informed household selection
Delivery areas within and around Alderley Edge are selected using available demographic and property data. The aim is quality of reach over volume — fewer, more relevant households rather than the widest possible sweep.
QR-tracked response pages
Each advertiser can use a unique QR code linked to a campaign landing page. After distribution, we share a response summary covering scans, clicks and enquiries where collected. Advertising response is not guaranteed.
※ The Alderley Edge edition is currently in planning. It will proceed once a viable mix of business categories has registered interest. Categories, pricing and delivery areas will be confirmed before any commitment is required.
Is your business right for this edition?
The Alderley Edge edition is not designed for every business. It is best suited to those where the following apply:
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01
You serve customers in and around Alderley Edge, Wilmslow or the wider SK9 area
Whether you already trade here, or want to build a presence in the area, the edition is intended for businesses with a genuine local or regional offer relevant to Alderley Edge households.
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02
Your service or product benefits from premium presentation
The guide is designed to feel considered rather than disposable. It works best for businesses whose offer reflects that — home improvement, financial planning, private healthcare, garden design, interior design, quality local services.
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03
You value knowing where your message went
QR tracking and post-campaign reporting give advertisers more data than a standard leaflet drop. If understanding response matters to your campaign decisions, that transparency is part of what The Local Edition provides.
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04
Your category has not already been reserved
Categories are offered on a first-come basis. Once a category is taken, we will not offer it to a direct competitor in the same edition. Register interest early to check availability for your business type.
Suitable categories for the
Alderley Edge edition
The following categories are being considered for the first Alderley Edge edition. Once a category is reserved, it will not be offered to a direct competitor in the same guide.
- 01Estate agents
- 02Garden designers & landscapers
- 03Kitchen & bathroom fitters
- 04Interior designers & furnishings
- 05Private dentists & orthodontists
- 06Home cleaning & concierge services
- 07Gyms, personal trainers & wellness
- 08Restaurants, delis & local food
- 09Financial planning & wealth management
- 10Roofing, building & home improvement
How to reserve a place in the
Alderley Edge edition
The process is straightforward. No commitment is required at the registration stage.
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01
Register your interest
Use the enquiry form to tell us your business name, category and the areas you serve. Registration is free and does not commit you to anything.
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02
We confirm availability and send edition details
We will confirm whether your category is available for the Alderley Edge edition and provide full details — including the planned household count, postcode coverage, pricing and timing.
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03
Proceed when you are ready
If you decide to proceed, we prepare your artwork for review and approval before anything goes to print. The edition does not proceed until a viable mix of categories is confirmed.
Explore other areas
Future editions are planned for Wilmslow, Knutsford, Prestbury, Hale and Didsbury.